As the average age of vehicles rises, Americans are increasingly reliant on the aftermarket to keep their 291 million vehicles operating safely  LAS VEGAS – August 22, 2025 – Amid high inter…

Conference Organizers, Auto Care Association and MEMA Aftermarket Suppliers, Highlight Notable Events and Networking Opportunities    LAS VEGAS – July 16, 2025 – The Automotive Aft…

LAS VEGAS – July 11, 2025 – The Bureau of Labor Statistics puts the median salary for an auto technician at just shy of $50,000 per year as of 2024. While experience, certifications and geogr…

Teams of auto techs-in-training will race to assemble and disassemble a Chevy 350 engine in new student competition to build skills and raise awareness of talent shortage LAS VEGAS – June 24, 2025 …

It’s never too soon to book your hotel for AAPEX 2024, especially since the event is expanding into Caesars Forum and continuing to grow with the addition of ATRA’s Powertrain Expo. By using …

There’s a magical alchemy in how we get to where we’re going. A dot on the map, a full tank of gas and the open road. We navigate the twists and turns and arrive at our destination. The automotive…

The automotive aftermarket is about connections. Connections to the right parts, to the right places, to the right people. It’s the roads we travel down together that make us grow closer and bring u…

To know where you’re going, you have to know where you’ve been. For Babcox Media’s Joe Keene, an ASE-certified technician charged with fixing up a rare Lincoln Blackwood, it means heading back t…

It's the unexpected moments that make a trip memorable. Babcox Media’s Joe Keene, an ASE-certified technician who fixed a rare Lincoln Blackwood, enters Iowa on his drive to AAPEX and discovers the …

Rolling through Nebraska, Babcox Media’s Joe Keene meets kindred spirits as he drives the rare Lincoln Blackwood he refurbished for his journey to AAPEX. Along the way, he meets a family traveling t…