Hiring doesn’t need another playbook. It needs a reality check.

This session is a deep dive into what it really takes to find, interview, and actually keep the right people on your team. You’ll learn how to write job ads that stand out without sounding desperate, ask interview questions that tell you what you actually need to know, and create a hiring experience that makes the right people feel like they’ve finally found the shop they’ve been looking for.

Led by Sara Fraser, VP of Auto Ignite Management, who interviews more techs and advisors in a month than some shops do in a lifetime. Which means she’s seen the red flags, the weird answers, the resume fiction, and she’s here to help you avoid hiring your next regret.

This isn’t about manifesting the perfect team. It’s about building one with intention, the right tools, and a process that actually works. No more guesswork, recycled interview questions, or generic job ads that blend in with the noise. It’s time to rethink the way you hire because if your process hasn’t changed in years, it’s probably not working.

What You’ll Learn:

• What today’s workforce is really looking for (and what’s pushing them away)
• How to write job ads that stand out and speak to the right people
• Interviewing strategies that go deeper than “Are you a team player?”
• How to spot the difference between a solid fit and a walking red flag
• How your hiring process might be turning people off before they even apply
• How to show candidates they’re not just applying to a job, they’re joining something better

This isn’t just another hiring class. It’s the one that will change the way you attract, interview, and connect with the people your shop really needs.