Dayco To Invest In Electric Water Pump Category

Wednesday, November 02, 2022

AAPEX Live 2022 Coverage

Dayco, an engine products and drive systems supplier for the automotive, industrial and aftermarket industries, has expanded its water pump lineup to include coverage for almost 30 million vehicles that require an electric water pump, with more parts expected to be introduced in 2023.

With Dayco’s extensive experience in the OE market, Dayco’s aftermarket team made a strategic move into the category in 2021 knowing automakers were increasingly demanding electric water pumps to enhance fuel efficiency, horsepower and customer comfort.

“According to industry research, the global market for this product line reached more than $3.1 billion at the end of 2021,” said Tom Tecklenburg, director of aftermarket, Dayco North America. “It is forecasted to double to almost $7 billion by 2027, so we wanted to be at the ready to help our channel partners as the demand for these parts in the aftermarket builds.”

Originally found on high-end vehicles, today’s electric water pumps are installed in many model passenger cars, and light- and medium-duty trucks, and are notably more common in turbo and supercharged vehicles as well as vehicles with start/stop technology, EVs and BEVs.

Providing OE-quality performance and meeting critical electrical performance benchmarks, Dayco’s electric water pumps are designed as direct fit bolt-on replacements that do not require any modifications during installation, the company stated. To prevent rust and premature failure, the pumps are engineered using stainless steel for all water-contact components. In addition, all pump bearings are self-lubricating, graphite composite, making them corrosion resistant and compatible with engine coolants.

“A key benefit to having access to Dayco’s aftermarket line of pumps is that it’s a more cost-effective replacement solution compared to expensive OE pumps,” said Tecklenburg. “In addition, we provide an extended 125,000-mile warranty on our all water pumps so that our customers never have to worry about a comeback claim.”

Visit booth #A4835 for more info.