AAPEX

AAPEX: The Automotive Aftermarket Trade Show

Murray Voth

RPM Training Owner Murray Voth Bio

Murray Voth is one of North America’s most knowledgeable experts on the automotive industry, especially as it relates to business development of the independent aftermarket automotive service and repair sector. He focuses on improving profitability, best practices in management, financial management, systems implementation, human resources and leadership. He spends significant time researching the issues facing the industry from a macro and micro level and brings training and coaching solutions to his clients. He is the owner and principal trainer of RPM Training which provides services to automotive shops and clients of all sizes in the aftermarket, including large wholesale parts distributors, franchise, and banner programs.

Murray is involved in the Automotive Retailers Association of BC, the Automotive Aftermarket Retailers of Ontario, and the Automotive Industries Association. He participates in AAPEX regularly.

Murray’s career started operating service stations from 1986 to 2006. From 2006 to 2018 Murray was on contract as the senior trainer and training material consultant for several large training companies in the United States and Canada. He formed RPM Training in 2018.

As an automotive management trainer and facilitator for the past 20 years his sole focus has been researching, developing, and implementing strategies that improve business results for his clients.

He is intimately familiar with the issues and challenges faced by the business owners on a day-to-day basis and exactly what it takes to help them to make the changes necessary to succeed as a business owner.  As a trainer and consultant he has worked all across North America and has firsthand knowledge what is and is not working in each jurisdiction.  His thorough understanding of the automotive business started when he owned and operated automotive maintenance and repair facilities for 20 years.  During the time he owned his shops he took all training that was available. He continuously strives to improve his understanding of what it takes to be successful in this industry. He has firsthand experience of how to successfully implement the various skills, knowledge, tools, and processes that he now teaches. 

Parallel to his work with shop owners Murray trains service advisors and automotive service technicians, client centric processes that helps them provide better service and get paid more. 

In addition to his facilitation work, Murray has written extensively for industry magazines as a regular business columnist.  His passion for organizational leadership and development has led him to work with a leading researcher discovering new dynamics that lead to highly effective organizations and leaders. 

 Murray has a passion for the automotive industry and considers it a privilege and the fulfillment of a lifelong dream to bring information and training that reduces stress, and improves the economic circumstances of small business owners, their staff, and their families. Some of his clients have grown from being the only employee in their shop to 6 employees, and in some cases going from one shop to owning multiple locations, and more than doubling the size of their work force.

Murray was awarded the Entrepreneur of the Year Award by the Automotive Retailers Association in 2024.