• Alliance To Strike It Rich With Their Aftermarket Jackpot

    Get ready Las Vegas, because we’re going all in! The Alliance will be marching 3,000 of the industry’s best shop owners, technicians and warehouse distributors to AAPEX. Are you ready for the swarm of yellow to flood your AAPEX booths? We can’t wait!  READ MORE  
  • The Road To AAPEX Episode 2

    Will a 33-year-old Cadillac EVEN START?

    “A lot of things happened, except when I turned the key.” 

    As a seasoned ASE-certified technician, Babcox Media’s Joe Keene knew that getting a 33-year-old Cadillac Brougham with more than 180,000 miles on it ready for the 2,500-mile drive from Akron, Ohio,… READ MORE  

  • Is it Time to Add a Branch Shop?

    With more than 1,000 episodes in hand, we always uncover trends early in their cycle or timeline. For a while now, one of those trends has been growing additional locations. A few forces have spurred the trend. One was/is the pandemic. READ MORE  
  • Responsible Manufacturing: The Backbone of a Strong Circular Economy and Aftermarket Suppliers

    The automotive aftermarket is a great industry — one that has been around since the advent of the automobile. It’s safe to say that the first aftermarket part was likely installed on the first working automobile moments after the early end of its first test drive. That’s what our industry does. We supply the parts, technologies and services that help people keep their vehicles on the road, every day, after their vehicles are first made. READ MORE  
  • The Road to AAPEX Episode 1

    Will a 33-year-old Cadillac make it to Las Vegas?

    The truth is: We don’t know how this is going to end.

    The 2,500-mile drive from Babcox Media’s headquarters in Akron, Ohio, to Las Vegas, across the iconic Route 66, is enough to test any vehicle. But… READ MORE  

  • Ridding the Workplace of “I Don’t Knows”

    What if Dorothy and Toto would have followed the red brick road instead of the yellow. Would they have made it to the Emerald City? What if Dorothy and Scarecrow veered to the left instead of taking the path on the right side of the big screen? Would there even have been a story if Toto wouldn’t have bitten mean old Mrs. Gulch?  READ MORE  
  • A Plan To Solve the Technician Shortage

    I do not believe that anyone who works in the Automotive Service and Repair Industry would argue with the fact that there is a shortage of good technicians in our industry. In fact, nine out of 10 shops that we work with today (of for that matter in our industry) need a good technician and I would also say that for 10% to 20% of those shops, the lack of a good tech is a serious problem causing them to lose customers, profits and sleep. READ MORE