What separates ClearPlus from the Pack?
It’s the Company’s ability to give best in the industry products at price points at which it participates which are usually the “sweet spots” in each segment of the category or highest volume price points. ClearPlus coverage updates are timely, and support to customers in product training and marketing intel to help boost sales exceeds what national brands offer. Raj Chawla, Company’s President states “we do a lot of hand holding and take pride in our customers routinely telling us that we enable them to separate themselves from the pack. This in turn helps them retain healthy margins".
So what are the hallmarks of ClearPlus values and business model?
For the last 20 years, ClearPlus has consistently maintained its ethos of trust and reliability and has stayed focused on its core skills. This has enabled the Company to successfully launch great functioning products on universal platforms that help its customers maintain simplicity (no duplication in coverage); lower SKU count yet offer as good or better coverage than with competitor brands. Customers see the difference in ease, safety and OE level profiles in our connection systems. All these elements allow creating better stocking dealer programs as everyone in the food chain is trying to carry lesser inventory yet not lose sales or waste inordinate amount of time trying to figure out adapters. Easily accessible videos, integrated to arm types for each product series and to vehicle applications, are available. Soon these will also be available on Mobil app.
What are the featured products and attractions at AAPEX?
Intelli curve, the Hybrid-Beam platform product is clearly the best seller. With 11 SKUs, a pre-installed adapter and one additional, universal adapter in the package, it provides coverage for 98% of passenger cars and light trucks on the roads. It’s also widely usable on Class C RVs and Class 8 trucks.
ClearPlus has amongst the best rear windshield programs in the industry, including import vehicles, and with few SKUs. Top 4 part numbers provide 80% coverage, top 8 provide 94%. Compare this to 25+ SKUs required in most programs in the market.
In the last year the company has really focused on developing a full range of HD vehicle segment coverage including high value products for Class A RVs, Motor Coaches, Transit buses and commercial delivery vehicles of all classes. At AAPEX 2018, complete range is on display.
Also highlighted are new display options – attractive free standing floor racks, pallet dump boxes and end cap options for tighter spaces. Packaging has a clean, modern and engaging appeal across all product series and collateral marketing materials.
“We are truly excited to show these to our customers and prospects who are visiting AAPEX so they can appreciate first hand, the incredible value we bring to the table” says the company’s President.
“Our packaging is tri-lingual (English/Spanish/French) so the program is ready to be rolled out in many other parts of the world. We seek partnerships with foreign buyers. With ability to provide factory direct programs from India and China, we are well positioned to offer any desired fulfilment and supply chain solution”.